Taipei Summer Universiade launches Sponsorship Programme

TAIPEI CITY – The 2017 Taipei Universiade Organizing Committee recently started its ‘Sponsorship Programme’.

The 2017 Taipei Summer Universiade is the largest mega multi-sport event in Chinese Taipei sport history scheduled from 19 to 30 August 2017. “It’s the time to join!”, Mayor Ko Wen-Je says. “Taipei Universiade is a really good chance for business to access the new market and strengthen the brand identity.” Lead by the City Mayor and City Government, the Organizing Committee invited businesses to join the Sponsorship Programme, to provide key resources for the mega sport event to achieve corporate social responsibility.

The Sponsorship Programme aims to provide resources to the games, to increase public participation and spur domestic economic growth. In the Sponsorship Programme, the Taipei Organizing Committee distinguishes sponsor levels into four tiers by entry amount, and grants sponsor rights and benefits by tier.

The sponsorship rights and benefit package is comprised of six main categories and over 30 sponsor rights or benefits. The six categories include the naming and logo rights, promotional and marketing benefits, PR benefits, on-site promotion benefits, event recap and other special benefits.

The 2017 Taipei Universiade calls for products, services and marketing collaboration support among aviation, telecommunication, textile, automobile, banking, food and beverage, transportation and hospitality industries.

For more information on the Sponsorship Programme visit http://www.taipei2017.com.tw/.

(Source: 2017 SUOC)